Siemens Careers

Senior Vertical Market Manager - Data Centers - Building Technologies - Buffalo Grove, IL

Buffalo Grove, Illinois

English (US)

Job Description

Division: Building Technologies
Business Unit: Region Americas
Requisition Number: 232266
Primary Location: United States-Illinois-Buffalo Grove
Assignment Category: Full-time regular
Experience Level: Mid level
Education Required Level: Bachelor's Degree
Travel Required: 10%

Division Description:

The Siemens Building Technologies Division is the North American market
leader for safe and secure, energy-efficient and environmentally-friendly
buildings and infrastructure. As a technology partner, service provider, and
system integrator, Building Technologies has offerings for fire protection;
life safety; and security as well as building automation; heating, ventilation,
and air conditioning (HVAC); and energy management. Since 1995,
Siemens has helped to modernize nearly 7,000 buildings worldwide,
including important American landmarks such as World Trade Center
Memorial, Times Square Building, Carnegie Hall, Walt Disney World and
the Mount Vernon Estate.
For more information, please visit:

Job Description:

Position Overview
We are looking for a highly motivated Senior Vertical Market Manager to lead the marketing strategy development, brand positioning and growth programs for key Vertical Markets within Siemens Building Technologies. This position will focus on targeting customers in the Data Centers market.
Directs all activities and program elements to include:
1.     Development of overall Vertical marketing strategy, including identification, development and execution of targeted programs to drive revenue growth
2.     Scan market to identify and analyze industry trends and technology advancements; identify opportunities to drive innovation
3.     Analyze the competitive market to identify new threats and opportunities; provide recommendations based on fact-based research and business case development
4.     Develop customer segment (vertical market) business strategies; develop and deliver marketing programs to support strategies
5.     Manage and execute complex primary and secondary research projects to determine customer satisfaction levels, customer expectations, market conditions, company image and effectiveness of marketing strategies
6.     Develop strong content to drive thought leadership activities
7.     Develop and articulate brand positioning and competitive differentiation to guide communications activities
8.     Develop and execute lead generation programs from beginning to end—including ideation, strategic development, program management, and tracking to capture ROI and determine campaign effectiveness
9.     Annual marketing planning and budgeting
10.  Expert understanding and application of marketing concepts, methods and tools
Candidate must be highly motivated, very focused, and comfortable with operating in a process-driven environment with strong reporting matrixes in order to lead growth.
Required Knowledge/Skills, Education, and Experience
  • Bachelor's degree in Marketing or other related field, advanced degree preferred
  • 8 + years experience in marketing or marketing support
  • Experience in leadership roles
  • Big-picture vision, and the drive to make that vision a reality; highly creative
  • Strong analytical skills; proficient in developing compelling business cases, including financial justifications
  • Strong customer focus; ability to develop customer specific value propositions
  • Ability to build effective relationships as well as persuade others to action to drive results
  • Strong program / project management skills with excellent communications skills
  • Ability to work in fast-paced environment, managing multiple projects simultaneously with competing deadlines
  • Experience in marketing solutions and services in a B2B environment is a plus
Reports to the Head of Vertical Markets, and interacts heavily with the Center of Competence for Data Centers as well as senior management teams.

Qualified Applicants must be legally authorized for employment in the Unites States. Qualified Applicants will not require employer sponsored work authorization now or in the future for employment in the United States.

Equal Employment Opportunity Statement
Siemens is an Equal Opportunity and Affirmative Action Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to their race, color, creed, religion, national origin, citizenship status, ancestry, sex, age, physical or mental disability, marital status, family responsibilities, pregnancy, genetic information, sexual orientation, gender expression, gender identity, transgender, sex stereotyping, protected veteran or military status, and other categories protected by federal, state or local law.

EEO is the Law
Applicants and employees are protected under Federal law from discrimination. To learn more, Click here.

Pay Transparency Non-Discrimination Provision
Siemens follows Executive Order 11246, including the Pay Transparency Nondiscrimination Provision. To learn more, Click here.

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